Microsoft Ads Supported Fields

Key Metrics

Adgroup

Ad

Keyword

Search Query

Field Label (Nugit)	Type	Nugit Tables	Field Name (API)	Combines With
Ad Distribution	dimension string	Key Metrics, Adgroup, Ad, Keyword	ad_distribution	Microsoft Ads
Bid Match Type	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query	bid_match_type	Microsoft Ads
Campaign	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query	campaign	Facebook Ads, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, LinkedIn Ads, Microsoft Ads, Snapchat Ads, TikTok Ads, Twitter Ads, Yahoo Ads
Currency	dimension string	Key Metrics, Adgroup, Ad, Keyword	currency	Microsoft Ads, Snapchat Ads, TikTok Ads, Twitter Ads
Custom Parameters	dimension string	Key Metrics, Adgroup, Ad, Keyword	custom_parameters	Microsoft Ads
Datasource Name	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Datasource ID	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Datasource Platform	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Datasource Platform Type	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Datasource Channel Type	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Date	dimension date	Key Metrics, Adgroup, Ad, Keyword, Search Query	date	Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Week ISO	dimension iso_week	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Week	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Day	dimension day	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Month	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Month ISO	dimension iso_month	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Quarter	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Quarter ISO	dimension iso_quarter	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Year	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Device	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query	device_category	Adobe Sitecatalyst, Facebook Ads, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Display & Video 360, Google Search Ads 360, Microsoft Ads, Mixpanel Product Analytics, Twitter Ads, Yahoo Ads, YouTube Organic
Device Os	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query	device_os	Microsoft Ads
Match Type	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query	match_type	Google Campaign Manager 360, Microsoft Ads
Network	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query	network	Microsoft Ads
Top Vs Other	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query	top_vs_other	Microsoft Ads
Tracking Template	dimension string	Key Metrics, Adgroup, Ad, Keyword	tracking_template	Microsoft Ads
Quality Score (Avg)	metric number_1_digit	Key Metrics, Adgroup, Keyword
Assists	metric integer	Key Metrics, Adgroup, Ad, Keyword, Search Query	assists	Microsoft Ads
Average Position	metric number_1_digit	Key Metrics, Adgroup, Ad, Keyword, Search Query
Conversion Rate	metric percent_2_digit	Key Metrics, Adgroup, Ad, Keyword, Search Query
Clicks	metric integer	Key Metrics, Adgroup, Ad, Keyword, Search Query	ad_clicks	Facebook Ads, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, LinkedIn Ads, Microsoft Ads, TikTok Ads, Twitter Ads, Yahoo Ads
Click for CTR	metric number_2_digit	Key Metrics, Adgroup, Ad, Keyword, Search Query		Facebook Ads, Google Ad Manager, Google Ads, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, LinkedIn Ads, Microsoft Ads, TikTok Ads, Yahoo Ads
Conversion Unified	metric number_2_digit	Key Metrics, Adgroup, Ad, Keyword, Search Query		Google Ads, Google Campaign Manager 360, LinkedIn Ads, Microsoft Ads, Yahoo Ads
Conversions	metric integer	Key Metrics, Adgroup, Ad, Keyword, Search Query	Conversions	Google Ads, Google Analytics 4, Microsoft Ads, TikTok Ads, Yahoo Ads
CPC	metric currency	Key Metrics, Adgroup, Ad, Keyword, Search Query
CPM	metric currency	Key Metrics, Adgroup, Ad, Keyword, Search Query
CTR	metric percent_2_digit	Key Metrics, Adgroup, Ad, Keyword, Search Query
Impressions	metric integer	Key Metrics, Adgroup, Ad, Keyword, Search Query	impressions	Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Instagram Business, LinkedIn Ads, Microsoft Ads, Snapchat Ads, TikTok Ads, Twitter Ads, Yahoo Ads
Impressions Lost Budget	metric integer	Key Metrics, Adgroup	impressions_lost_budget	Microsoft Ads
Impressions Lost Rank	metric integer	Key Metrics, Adgroup	impressions_lost_rank	Microsoft Ads
Impressions Total	metric integer	Key Metrics, Adgroup	impressions_total	Microsoft Ads
Keyword Relevance	metric integer	Key Metrics, Adgroup, Keyword	keyword_relevance	Microsoft Ads
Landing Page Relevance	metric integer	Key Metrics, Adgroup, Keyword	landing_page_relevance	Microsoft Ads
Landing Page User Experience	metric integer	Key Metrics, Adgroup, Keyword	landing_page_user_experience	Microsoft Ads
Low Quality Clicks	metric integer	Key Metrics	low_quality_clicks	Microsoft Ads
Low Quality Conversions	metric integer	Key Metrics	low_quality_conversions	Microsoft Ads
Low Quality Impressions	metric integer	Key Metrics	low_quality_impressions	Microsoft Ads
Phone Calls	metric integer	Key Metrics, Adgroup	phone_calls	Microsoft Ads
Phone Impressions	metric integer	Key Metrics, Adgroup	phone_impressions	Microsoft Ads
Total Quality Score	metric integer	Key Metrics, Adgroup, Keyword	quality_score_total	Google Ads, Google Search Ads 360, Microsoft Ads
Revenue	metric currency	Key Metrics, Adgroup, Ad, Keyword, Search Query	transaction_revenue	Google Analytics, Google Analytics 4, Google Campaign Manager 360, Microsoft Ads

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Field Label (Nugit)	Type	Nugit Tables	Field Name (API)	Combines With
Ad Distribution	dimension string	Key Metrics, Adgroup, Ad, Keyword	ad_distribution	Microsoft Ads
Ad Group	dimension string	Adgroup, Ad, Keyword, Search Query	adgroup	Google Ads, Google Search Ads 360, Microsoft Ads, TikTok Ads, Yahoo Ads
Ad Group ID	dimension string	Adgroup, Ad, Keyword, Search Query	ad_group_id	Google Ads, Google Search Ads 360, Microsoft Ads, TikTok Ads, Yahoo Ads
Ad Group Status	dimension string	Adgroup, Ad, Keyword, Search Query	adgroup_status	Microsoft Ads
Bid Match Type	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query	bid_match_type	Microsoft Ads
Campaign	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query	campaign	Facebook Ads, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, LinkedIn Ads, Microsoft Ads, Snapchat Ads, TikTok Ads, Twitter Ads, Yahoo Ads
Campaign ID	dimension string	Adgroup, Ad, Keyword, Search Query	adwords_campaign_id	Facebook Ads, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, LinkedIn Ads, Microsoft Ads, Snapchat Ads, TikTok Ads, Twitter Ads, Yahoo Ads
Campaign Status	dimension string	Adgroup, Ad, Keyword, Search Query	campaign_status	Microsoft Ads
Currency	dimension string	Key Metrics, Adgroup, Ad, Keyword	currency	Microsoft Ads, Snapchat Ads, TikTok Ads, Twitter Ads
Custom Parameters	dimension string	Key Metrics, Adgroup, Ad, Keyword	custom_parameters	Microsoft Ads
Datasource Name	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Datasource ID	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Datasource Platform	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Datasource Platform Type	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Datasource Channel Type	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Date	dimension date	Key Metrics, Adgroup, Ad, Keyword, Search Query	date	Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Week ISO	dimension iso_week	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Week	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Day	dimension day	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Month	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Month ISO	dimension iso_month	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Quarter	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Quarter ISO	dimension iso_quarter	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Year	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Device	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query	device_category	Adobe Sitecatalyst, Facebook Ads, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Display & Video 360, Google Search Ads 360, Microsoft Ads, Mixpanel Product Analytics, Twitter Ads, Yahoo Ads, YouTube Organic
Device Os	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query	device_os	Microsoft Ads
Language	dimension string	Adgroup, Ad, Keyword, Search Query	language	Microsoft Ads
Match Type	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query	match_type	Google Campaign Manager 360, Microsoft Ads
Network	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query	network	Microsoft Ads
Top Vs Other	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query	top_vs_other	Microsoft Ads
Tracking Template	dimension string	Key Metrics, Adgroup, Ad, Keyword	tracking_template	Microsoft Ads
Quality Score (Avg)	metric number_1_digit	Key Metrics, Adgroup, Keyword
Assists	metric integer	Key Metrics, Adgroup, Ad, Keyword, Search Query	assists	Microsoft Ads
Average Position	metric number_1_digit	Key Metrics, Adgroup, Ad, Keyword, Search Query
Conversion Rate	metric percent_2_digit	Key Metrics, Adgroup, Ad, Keyword, Search Query
Clicks	metric integer	Key Metrics, Adgroup, Ad, Keyword, Search Query	ad_clicks	Facebook Ads, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, LinkedIn Ads, Microsoft Ads, TikTok Ads, Twitter Ads, Yahoo Ads
Click for CTR	metric number_2_digit	Key Metrics, Adgroup, Ad, Keyword, Search Query		Facebook Ads, Google Ad Manager, Google Ads, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, LinkedIn Ads, Microsoft Ads, TikTok Ads, Yahoo Ads
Conversion Unified	metric number_2_digit	Key Metrics, Adgroup, Ad, Keyword, Search Query		Google Ads, Google Campaign Manager 360, LinkedIn Ads, Microsoft Ads, Yahoo Ads
Conversions	metric integer	Key Metrics, Adgroup, Ad, Keyword, Search Query	Conversions	Google Ads, Google Analytics 4, Microsoft Ads, TikTok Ads, Yahoo Ads
CPC	metric currency	Key Metrics, Adgroup, Ad, Keyword, Search Query
CPM	metric currency	Key Metrics, Adgroup, Ad, Keyword, Search Query
CTR	metric percent_2_digit	Key Metrics, Adgroup, Ad, Keyword, Search Query
Impressions	metric integer	Key Metrics, Adgroup, Ad, Keyword, Search Query	impressions	Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Instagram Business, LinkedIn Ads, Microsoft Ads, Snapchat Ads, TikTok Ads, Twitter Ads, Yahoo Ads
Impressions Lost Budget	metric integer	Key Metrics, Adgroup	impressions_lost_budget	Microsoft Ads
Impressions Lost Rank	metric integer	Key Metrics, Adgroup	impressions_lost_rank	Microsoft Ads
Impressions Total	metric integer	Key Metrics, Adgroup	impressions_total	Microsoft Ads
Keyword Relevance	metric integer	Key Metrics, Adgroup, Keyword	keyword_relevance	Microsoft Ads
Landing Page Relevance	metric integer	Key Metrics, Adgroup, Keyword	landing_page_relevance	Microsoft Ads
Landing Page User Experience	metric integer	Key Metrics, Adgroup, Keyword	landing_page_user_experience	Microsoft Ads
Phone Calls	metric integer	Key Metrics, Adgroup	phone_calls	Microsoft Ads

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Field Label (Nugit)	Type	Nugit Tables	Field Name (API)	Combines With
Ad Distribution	dimension string	Key Metrics, Adgroup, Ad, Keyword	ad_distribution	Microsoft Ads
Ad ID	dimension string	Ad, Keyword, Search Query	ad_id	Facebook Ads, Google Campaign Manager 360, Google Search Ads 360, Microsoft Ads, Snapchat Ads, TikTok Ads, Yahoo Ads
Ad Status	dimension string	Ad, Search Query	ad_status	Microsoft Ads
Ad Type	dimension string	Ad, Keyword, Search Query	ad_type	Facebook Ads, Google Search Ads 360, Microsoft Ads
Ad Group	dimension string	Adgroup, Ad, Keyword, Search Query	adgroup	Google Ads, Google Search Ads 360, Microsoft Ads, TikTok Ads, Yahoo Ads
Ad Group ID	dimension string	Adgroup, Ad, Keyword, Search Query	ad_group_id	Google Ads, Google Search Ads 360, Microsoft Ads, TikTok Ads, Yahoo Ads
Ad Group Status	dimension string	Adgroup, Ad, Keyword, Search Query	adgroup_status	Microsoft Ads
Ad Copy	dimension ads_copy	Ad, Keyword		Google Ads, Google Search Ads 360, LinkedIn Ads, Microsoft Ads, Yahoo Ads
Ad Copy Description	dimension string	Ad		Google Ads, Google Search Ads 360, LinkedIn Ads, Microsoft Ads, Yahoo Ads
Ad Copy Headline	dimension string	Ad		Google Ads, Google Search Ads 360, LinkedIn Ads, Microsoft Ads, Yahoo Ads
Ad Copy Link	dimension string	Ad, Keyword		Google Ads, Google Search Ads 360, LinkedIn Ads, Microsoft Ads, Yahoo Ads
Bid Match Type	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query	bid_match_type	Microsoft Ads
Campaign	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query	campaign	Facebook Ads, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, LinkedIn Ads, Microsoft Ads, Snapchat Ads, TikTok Ads, Twitter Ads, Yahoo Ads
Campaign ID	dimension string	Adgroup, Ad, Keyword, Search Query	adwords_campaign_id	Facebook Ads, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, LinkedIn Ads, Microsoft Ads, Snapchat Ads, TikTok Ads, Twitter Ads, Yahoo Ads
Campaign Status	dimension string	Adgroup, Ad, Keyword, Search Query	campaign_status	Microsoft Ads
Currency	dimension string	Key Metrics, Adgroup, Ad, Keyword	currency	Microsoft Ads, Snapchat Ads, TikTok Ads, Twitter Ads
Custom Parameters	dimension string	Key Metrics, Adgroup, Ad, Keyword	custom_parameters	Microsoft Ads
Datasource Name	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Datasource ID	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Datasource Platform	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Datasource Platform Type	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Datasource Channel Type	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Date	dimension date	Key Metrics, Adgroup, Ad, Keyword, Search Query	date	Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Week ISO	dimension iso_week	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Week	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Day	dimension day	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Month	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Month ISO	dimension iso_month	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Quarter	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Quarter ISO	dimension iso_quarter	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Year	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Description	dimension string	Ad	description	Facebook Pages, Google Ads, LinkedIn Ads, Microsoft Ads, TikTok Ads, Yahoo Ads, YouTube Organic
Destination URL	dimension string	Ad, Keyword, Search Query	destination_url	Microsoft Ads
Device	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query	device_category	Adobe Sitecatalyst, Facebook Ads, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Display & Video 360, Google Search Ads 360, Microsoft Ads, Mixpanel Product Analytics, Twitter Ads, Yahoo Ads, YouTube Organic
Device Os	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query	device_os	Microsoft Ads
Display URL	dimension string	Ad, Keyword	DisplayUrl	Google Ads, Google Search Ads 360, LinkedIn Ads, Microsoft Ads, Yahoo Ads
Final App URL	dimension string	Ad, Keyword	final_app_url	Microsoft Ads
Final Mobile URL	dimension string	Ad, Keyword	final_mobile_url	Microsoft Ads
Language	dimension string	Adgroup, Ad, Keyword, Search Query	language	Microsoft Ads
Match Type	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query	match_type	Google Campaign Manager 360, Microsoft Ads
Network	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query	network	Microsoft Ads
Title	dimension string	Ad	title	LinkedIn Ads, Microsoft Ads, Yahoo Ads, YouTube Organic
Title Part 1	dimension string	Ad	title_part1	Microsoft Ads
Title Part 2	dimension string	Ad	title_part2	Microsoft Ads, Yahoo Ads
Top Vs Other	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query	top_vs_other	Microsoft Ads
Tracking Template	dimension string	Key Metrics, Adgroup, Ad, Keyword	tracking_template	Microsoft Ads
Assists	metric integer	Key Metrics, Adgroup, Ad, Keyword, Search Query	assists	Microsoft Ads
Average Position	metric number_1_digit	Key Metrics, Adgroup, Ad, Keyword, Search Query
Conversion Rate	metric percent_2_digit	Key Metrics, Adgroup, Ad, Keyword, Search Query
Clicks	metric integer	Key Metrics, Adgroup, Ad, Keyword, Search Query	ad_clicks	Facebook Ads, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, LinkedIn Ads, Microsoft Ads, TikTok Ads, Twitter Ads, Yahoo Ads

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Field Label (Nugit)	Type	Nugit Tables	Field Name (API)	Combines With
Ad Distribution	dimension string	Key Metrics, Adgroup, Ad, Keyword	ad_distribution	Microsoft Ads
Ad ID	dimension string	Ad, Keyword, Search Query	ad_id	Facebook Ads, Google Campaign Manager 360, Google Search Ads 360, Microsoft Ads, Snapchat Ads, TikTok Ads, Yahoo Ads
Ad Type	dimension string	Ad, Keyword, Search Query	ad_type	Facebook Ads, Google Search Ads 360, Microsoft Ads
Ad Group	dimension string	Adgroup, Ad, Keyword, Search Query	adgroup	Google Ads, Google Search Ads 360, Microsoft Ads, TikTok Ads, Yahoo Ads
Ad Group ID	dimension string	Adgroup, Ad, Keyword, Search Query	ad_group_id	Google Ads, Google Search Ads 360, Microsoft Ads, TikTok Ads, Yahoo Ads
Ad Group Status	dimension string	Adgroup, Ad, Keyword, Search Query	adgroup_status	Microsoft Ads
Ad Copy	dimension ads_copy	Ad, Keyword		Google Ads, Google Search Ads 360, LinkedIn Ads, Microsoft Ads, Yahoo Ads
Ad Copy Link	dimension string	Ad, Keyword		Google Ads, Google Search Ads 360, LinkedIn Ads, Microsoft Ads, Yahoo Ads
Bid Match Type	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query	bid_match_type	Microsoft Ads
Bid Strategy Type	dimension string	Keyword	bid_strategy_type	Microsoft Ads
Campaign	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query	campaign	Facebook Ads, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, LinkedIn Ads, Microsoft Ads, Snapchat Ads, TikTok Ads, Twitter Ads, Yahoo Ads
Campaign ID	dimension string	Adgroup, Ad, Keyword, Search Query	adwords_campaign_id	Facebook Ads, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, LinkedIn Ads, Microsoft Ads, Snapchat Ads, TikTok Ads, Twitter Ads, Yahoo Ads
Campaign Status	dimension string	Adgroup, Ad, Keyword, Search Query	campaign_status	Microsoft Ads
Currency	dimension string	Key Metrics, Adgroup, Ad, Keyword	currency	Microsoft Ads, Snapchat Ads, TikTok Ads, Twitter Ads
Custom Parameters	dimension string	Key Metrics, Adgroup, Ad, Keyword	custom_parameters	Microsoft Ads
Datasource Name	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Datasource ID	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Datasource Platform	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Datasource Platform Type	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Datasource Channel Type	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Date	dimension date	Key Metrics, Adgroup, Ad, Keyword, Search Query	date	Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Week ISO	dimension iso_week	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Week	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Day	dimension day	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Month	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Month ISO	dimension iso_month	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Quarter	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Quarter ISO	dimension iso_quarter	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Year	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Destination URL	dimension string	Ad, Keyword, Search Query	destination_url	Microsoft Ads
Device	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query	device_category	Adobe Sitecatalyst, Facebook Ads, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Display & Video 360, Google Search Ads 360, Microsoft Ads, Mixpanel Product Analytics, Twitter Ads, Yahoo Ads, YouTube Organic
Device Os	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query	device_os	Microsoft Ads
Display URL	dimension string	Ad, Keyword	DisplayUrl	Google Ads, Google Search Ads 360, LinkedIn Ads, Microsoft Ads, Yahoo Ads
Final App URL	dimension string	Ad, Keyword	final_app_url	Microsoft Ads
Final Mobile URL	dimension string	Ad, Keyword	final_mobile_url	Microsoft Ads
Keyword ID	dimension string	Keyword, Search Query	keyword_id	Google Ads, Google Campaign Manager 360, Google Search Ads 360, Microsoft Ads, Yahoo Ads
Keyword Status	dimension string	Keyword, Search Query	keyword_status	Microsoft Ads
Keyword	dimension string	Keyword, Search Query	keyword	Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Search Ads 360, Microsoft Ads, Twitter Ads, Yahoo Ads
Language	dimension string	Adgroup, Ad, Keyword, Search Query	language	Microsoft Ads
Match Type	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query	match_type	Google Campaign Manager 360, Microsoft Ads
Network	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query	network	Microsoft Ads
Quality Impact	dimension string	Keyword	quality_impact	Microsoft Ads
Top Vs Other	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query	top_vs_other	Microsoft Ads
Tracking Template	dimension string	Key Metrics, Adgroup, Ad, Keyword	tracking_template	Microsoft Ads
Quality Score (Avg)	metric number_1_digit	Key Metrics, Adgroup, Keyword
Assists	metric integer	Key Metrics, Adgroup, Ad, Keyword, Search Query	assists	Microsoft Ads
Average Position	metric number_1_digit	Key Metrics, Adgroup, Ad, Keyword, Search Query
Conversion Rate	metric percent_2_digit	Key Metrics, Adgroup, Ad, Keyword, Search Query
Clicks	metric integer	Key Metrics, Adgroup, Ad, Keyword, Search Query	ad_clicks	Facebook Ads, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, LinkedIn Ads, Microsoft Ads, TikTok Ads, Twitter Ads, Yahoo Ads
Click for CTR	metric number_2_digit	Key Metrics, Adgroup, Ad, Keyword, Search Query		Facebook Ads, Google Ad Manager, Google Ads, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, LinkedIn Ads, Microsoft Ads, TikTok Ads, Yahoo Ads

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Field Label (Nugit)	Type	Nugit Tables	Field Name (API)	Combines With
Account	dimension string	Search Query	account	Google Ads, Google Search Ads 360, Microsoft Ads
Ad ID	dimension string	Ad, Keyword, Search Query	ad_id	Facebook Ads, Google Campaign Manager 360, Google Search Ads 360, Microsoft Ads, Snapchat Ads, TikTok Ads, Yahoo Ads
Ad Status	dimension string	Ad, Search Query	ad_status	Microsoft Ads
Ad Type	dimension string	Ad, Keyword, Search Query	ad_type	Facebook Ads, Google Search Ads 360, Microsoft Ads
Ad Group	dimension string	Adgroup, Ad, Keyword, Search Query	adgroup	Google Ads, Google Search Ads 360, Microsoft Ads, TikTok Ads, Yahoo Ads
Ad Group Criterion ID	dimension string	Search Query	adgroup_criterion_id	Microsoft Ads
Ad Group ID	dimension string	Adgroup, Ad, Keyword, Search Query	ad_group_id	Google Ads, Google Search Ads 360, Microsoft Ads, TikTok Ads, Yahoo Ads
Ad Group Status	dimension string	Adgroup, Ad, Keyword, Search Query	adgroup_status	Microsoft Ads
Bid Match Type	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query	bid_match_type	Microsoft Ads
Campaign	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query	campaign	Facebook Ads, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, LinkedIn Ads, Microsoft Ads, Snapchat Ads, TikTok Ads, Twitter Ads, Yahoo Ads
Campaign ID	dimension string	Adgroup, Ad, Keyword, Search Query	adwords_campaign_id	Facebook Ads, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, LinkedIn Ads, Microsoft Ads, Snapchat Ads, TikTok Ads, Twitter Ads, Yahoo Ads
Campaign Status	dimension string	Adgroup, Ad, Keyword, Search Query	campaign_status	Microsoft Ads
Campaign Type	dimension string	Search Query	campaign_type	Google Search Ads 360, Microsoft Ads
Datasource Name	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Datasource ID	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Datasource Platform	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Datasource Platform Type	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Datasource Channel Type	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Date	dimension date	Key Metrics, Adgroup, Ad, Keyword, Search Query	date	Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Week ISO	dimension iso_week	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Week	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Day	dimension day	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Month	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Month ISO	dimension iso_month	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Quarter	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Quarter ISO	dimension iso_quarter	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Year	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query		Adobe Sitecatalyst, Brandwatch, Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Hubspot Deals, Instagram Business, Instagram Organic, LinkedIn Ads, Microsoft Ads, Mixpanel Product Analytics, Moat Analytics, Snapchat Ads, TikTok Ads, Twitter Ads, Twitter Organic, Yahoo Ads, YouGov BrandIndex, YouTube Organic
Destination URL	dimension string	Ad, Keyword, Search Query	destination_url	Microsoft Ads
Device	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query	device_category	Adobe Sitecatalyst, Facebook Ads, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Display & Video 360, Google Search Ads 360, Microsoft Ads, Mixpanel Product Analytics, Twitter Ads, Yahoo Ads, YouTube Organic
Device Os	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query	device_os	Microsoft Ads
Keyword ID	dimension string	Keyword, Search Query	keyword_id	Google Ads, Google Campaign Manager 360, Google Search Ads 360, Microsoft Ads, Yahoo Ads
Keyword Status	dimension string	Keyword, Search Query	keyword_status	Microsoft Ads
Keyword	dimension string	Keyword, Search Query	keyword	Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Search Ads 360, Microsoft Ads, Twitter Ads, Yahoo Ads
Language	dimension string	Adgroup, Ad, Keyword, Search Query	language	Microsoft Ads
Match Type	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query	match_type	Google Campaign Manager 360, Microsoft Ads
Network	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query	network	Microsoft Ads
Query	dimension string	Search Query	query	Brandwatch, Google Ads, Microsoft Ads
Top Vs Other	dimension string	Key Metrics, Adgroup, Ad, Keyword, Search Query	top_vs_other	Microsoft Ads
Assists	metric integer	Key Metrics, Adgroup, Ad, Keyword, Search Query	assists	Microsoft Ads
Average Position	metric number_1_digit	Key Metrics, Adgroup, Ad, Keyword, Search Query
Conversion Rate	metric percent_2_digit	Key Metrics, Adgroup, Ad, Keyword, Search Query
Clicks	metric integer	Key Metrics, Adgroup, Ad, Keyword, Search Query	ad_clicks	Facebook Ads, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, LinkedIn Ads, Microsoft Ads, TikTok Ads, Twitter Ads, Yahoo Ads
Click for CTR	metric number_2_digit	Key Metrics, Adgroup, Ad, Keyword, Search Query		Facebook Ads, Google Ad Manager, Google Ads, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, LinkedIn Ads, Microsoft Ads, TikTok Ads, Yahoo Ads
Conversion Unified	metric number_2_digit	Key Metrics, Adgroup, Ad, Keyword, Search Query		Google Ads, Google Campaign Manager 360, LinkedIn Ads, Microsoft Ads, Yahoo Ads
Conversions	metric integer	Key Metrics, Adgroup, Ad, Keyword, Search Query	Conversions	Google Ads, Google Analytics 4, Microsoft Ads, TikTok Ads, Yahoo Ads
CPC	metric currency	Key Metrics, Adgroup, Ad, Keyword, Search Query
CPM	metric currency	Key Metrics, Adgroup, Ad, Keyword, Search Query
CTR	metric percent_2_digit	Key Metrics, Adgroup, Ad, Keyword, Search Query
Impressions	metric integer	Key Metrics, Adgroup, Ad, Keyword, Search Query	impressions	Facebook Ads, Facebook Pages, Google Ad Manager, Google Ads, Google Analytics, Google Analytics 4, Google Campaign Manager 360, Google Display & Video 360, Google Search Ads 360, Instagram Business, LinkedIn Ads, Microsoft Ads, Snapchat Ads, TikTok Ads, Twitter Ads, Yahoo Ads
Revenue	metric currency	Key Metrics, Adgroup, Ad, Keyword, Search Query	transaction_revenue	Google Analytics, Google Analytics 4, Google Campaign Manager 360, Microsoft Ads

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