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Nugit Blog

Analytics

Dashboard Dinosaurs versus Next Gen Analysis

January 18, 2017

“Hey, wouldn’t it be great if I had a platform that let me track all my data and KPIs in one place? Then I can make better business decisions rather t...

Analytics

Who really Watches your Videos?

January 18, 2017

The rise of video is not slowing down as more people consume visual content. So it makes sense that an increasing number of brands and marketers run Y...

Analytics

The Biggest Data Analytics Tech Myths Busted

January 16, 2017

Most company leaders agree that the ability to make data driven decisions will be critical to their business in 2017. But how many have put together a...

Analytics

Turning Data into Decisions

January 13, 2017

We’ve arrived at the digital age where the difference between man and machine is often debated. While it’s true that our brains can pull information t...

Events

The Year of 2016 in Review

December 21, 2016

From Brexit to the US elections, 2016 has taught us it’s important to use data properly and get the right insights. So in we jumped into the foray!

Analytics

Quiz: Are you making good use of your data?

December 19, 2016

Check out our Decision Ready Index - a simple questionnaire for you to gauge and self-assess your process for big data...

Analytics

Storytelling with Nugit Insights for Yahoo Gemini

December 5, 2016

Are you running Yahoo Search or Native campaigns? If the answer is yes, then we’ve got great news for you! Nugit is proud to introduce our integration...

Analytics

The Visual Race to the Finish

November 9, 2016

It’s a big day for America (and the world) today, as millions across the globe tuned in to the Presidential Elections. Like everyone else, I followed ...

Product Updates

Tableau.Nugit beta now launched

November 8, 2016

Designed for analysts and marketers who use Tableau, users can now easily set up media data on Tableau without the hassle of manually uploading data i...

Events

Is Reporting your Worst Nightmare?

October 28, 2016

Are you turning as white as a ghost when you think about the reports which are due every month? Did you know that on average, 50-80% of analyst time i...

Inside Nugit

Nugit Raises US$5.2M from Sequoia

October 6, 2016

We are very excited today to announce a US$5.2M funding round from Sequoia. The investment by Sequoia will help us continue to improve the Nugit platf...

Analytics

Turning Data Visualizations into Story-Telling Tools

September 27, 2016

Overwhelmed by data? Nugit's Director of Operations, Victor shares 6 tips to improve clarity, precision and efficiency in data presentation

Inside Nugit

Customer Love at Nugit

September 20, 2016

Nugit's Client Services Director, Rianne shares what it takes to help Nugit's clients deliver decision-ready reports.

Inside Nugit

Knowledge Sharing at Nugit – Giang

January 4, 2016

Designer at Nugit, Hoang Giang is a self professed optimist, having a deep passion about design and crafting beautiful things, especially user interfa...

Perspectives

Participate in Nugit’s end-of-year usability test and earn $100!

December 16, 2015

They say if opportunity doesn’t knock, build a door. BAM! Here’s the door. Conjured up by the wizards of Nugland. When you walk through the door, you ...

Inside Nugit

The Wizards of Nugland

May 12, 2015

In the beginning, all was Chaos. The Rulers of Accounts in the Land of Media were besieged by the wild Serpents of Data. For Data was not organised th...

Inside Nugit

Now Hiring! Python Engineer / Data Scientist

May 10, 2015

Can you program in Python? Do you love working with data sets and adding value in creative, interesting ways? Do you have a passion for applying your ...

Inside Nugit

Download to Excel, Day Parting Insights, new Facebook Nugits and more!

January 20, 2015

It’s a fresh week and have we got some news for all of you! The team at Nugit is rolling out even more new features, read on to find out all the juicy...

Inside Nugit

New Year 2015. New Killer Feature

January 12, 2015

There’s no better way to kick-start 2015 than with a bang. That’s why we’re bringing you our best feature yet – the Nugit Repo...

Perspectives

Bring data to life. Spreadsheets are boring!

December 6, 2014

Data. Less Huff and Puff. More Brevity.  Last week I attended ClickZ Live Singapore, a digital conference that badges itself as helping marketers and ...

Perspectives

It’s harder to blame a dashboard than an analyst

November 20, 2014

Even the best technology can fail if you don’t take user behaviour into account I recently had a conversation with a Nugit user that reminded me of an...

Inside Nugit

Intern spills all!

November 8, 2014

Hi, my name is Terry. I interned at Nugit from August to October 2014, mostly doing awesome stuff with data. But maybe I should backtrack a little fir...

Tutorials

What’s trending in your campaign?

November 3, 2014

Analytics shouldn’t be a numbers game; spotting and sizing up trends is far more effective.   In an earlier post about key metrics, we said that ...

Tutorials

Change is good. Optimisation is better.

October 28, 2014

The world doesn’t stand still, so why should your digital marketing campaign? About a third of the changes you make to your digital marketing campaign...

Tutorials

Save your love for the metrics that matter

October 25, 2014

Don’t be distracted by vanity metrics; focus on those that make a difference to your campaign.For many people, metrics, like data, fall into the more-...

Tutorials

Sold! To the smartest bidder.

October 20, 2014

Being smart about your AdWords bidding and buying strategy could win you better results for less.    When people think of the Pay Per Click (PPC)...

Tutorials

Achievement unlocked!

October 15, 2014

Good work is always a good enough reason to celebrate.    We work hard in digital. So much so that sometimes we’re so busy focusing on today that...

Perspectives

No data scientist? No problem.

October 2, 2014

We founded Nugit to help regular people make sense of data analytics.    In 2012, Harvard Business Review declared that the “sexiest job of the 2...